INTERNATIONAL BUSINESS 16ED
			 Environments & Operations
			
 
       	Daniel P. Sullivan , John D. Daniels y Lee H. Radebaugh
Editorial: Pearson Global Editions
       
       
        Edición:  16 
       
	      
		  Fecha Publicación: 2018 
    
       
      
       	ISBN:  9781292214733 
      
      
       	ISBN ebook:  9781292214740 
		
      
      
       	Páginas:  690 
		        
      
      
       	Grado:  Universitario 
		        
      
      
       	Área:  Economía y Empresa
		        
      
      
       	Sección:  Economía 
	
      
      	  
		
			Idioma:  Inglés 
		
      
	  
	  
	  
       
        
				
				
				 
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Edición: 16
Fecha Publicación: 2018
ISBN: 9781292214733
ISBN ebook: 9781292214740
Páginas: 690
Grado: Universitario
Área: Economía y Empresa
Sección: Economía
Idioma: Inglés
        
				
				
				 
    Tweet
  
  
 
	
	
		
		
		   
		¡Disponible nueva edición!
		
		
		
	
Preface
About the Authors
 Part One. Introduction
 Chapter 1. International Business and Globalization
 Part Two. National Environmental Differences
 Chapter 2. Culture
 Chapter 3. Governmental and Legal Systems
 Chapter 4. Economic Systems and Market Methods
 Part Three. Connecting Countries through Trade and Factor Movements
 Chapter 5. Trade and Factor Mobility Theory
 Chapter 6. Trade Protectionism
 Chapter 7. Economic Integration and Cooperation
 Part Four. The Global Monetary Environment
 Chapter 8. Markets for Foreign Exchange
 Chapter 9. Factors That Influence Exchange Rates
 Chapter 10. Global Debt and Equity Markets
 Chapter 11. Ethics and Social Responsibility
 Part Five. Corporate Policy and Strategy
 Chapter 12. Strategies for International Business
 Chapter 13. Evaluation of Countries for Operations
 Chapter 14. Modes of Trading Internationally
 Chapter 15. Forms and Ownership of Foreign Production
 Chapter 16. The Organization and Governance of Foreign Operations
 Part Six. Functional Management and Operations
 Chapter 17. Global Marketing
 Chapter 18. Global Production and Supply Chains
 Chapter 19. Global Accounting and Financial Management
 Chapter 20. Global Management of Human Resources
Glossary
*La edición digital no incluye códigos de acceso a material adicional o programas mencionados en el libro.
Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they’ve learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-written cases, including seven entirely new cases, streamlined writing, and expanded coverage of relevant global changes.
University of Delaware
John D. Daniels
University of Miami
Lee H. Radebaugh
Brigham Young University
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